Privacy Policy

Last updated: April 2026

1. Introduction

im ("we," "our," or "us") operates the im: People & Brands mobile application.

im is an independent platform and acts solely as an intermediary service provider. We do not manufacture, sell, or distribute any products displayed in the app.

We are not affiliated with, endorsed by, or sponsored by any brands shown in the app.

2. Information We Collect

Information you provide: Username, email, password, profile details (age, city, occupation, etc.), posts, photos, comments, and social interactions (likes, friends).

Automatically collected: Device information, usage data, and view counts (anonymized).

We do NOT collect: Payment information, precise GPS location, contacts, or health data.

3. Legal Basis (GDPR)

We process data based on: consent (profile, location), contract (account usage), and legitimate interest (analytics, security).

4. How We Use Data

Your information is used to provide the service, display content, enable social features, improve experience, and send notifications.

5. Location Data

The "Be Visible" feature uses approximate location and is always opt-in. Location data auto-expires and is not stored permanently.

6. NFC & Product Verification

NFC and barcode data is used for informational purposes only and processed locally where possible. im does not guarantee product authenticity.

7. Brand & Intellectual Property

All trademarks, logos, and brand names belong to their respective owners.

im does NOT verify brand ownership, does NOT guarantee product authenticity, and does NOT partner with any brands.

Content is user-generated and used for identification purposes only.

8. Data Sharing

We do not sell your personal data. Your public profile and posts are visible to other users. Messages are private. We may share anonymized analytics and comply with legal requirements when necessary.

To keep im safe, photos you upload are automatically screened for prohibited content (such as nudity or explicit material) by an automated content-moderation service before they are published. Only the image is processed for this check; it is not used for any other purpose.

9. Third-Party Services

We use Supabase (database, storage & authentication), Expo/EAS (app builds & over-the-air updates), Apple Push Notification Service (notifications), Sightengine (automated image content moderation), PostHog (privacy-safe product analytics), and Sentry (crash diagnostics). Each provider processes only the minimum data needed for its function and is bound by its own privacy terms.

10. Data Security

We implement HTTPS encryption, secure authentication, token rotation, and access controls to protect your data.

11. Data Retention & Deletion

You can delete your account at any time through Settings. Personal data is removed within 30 days. Backups may persist up to 90 days. Some anonymized data may be retained for analytics.

12. Children's Privacy

im is not intended for users under 13 years of age. We do not knowingly collect personal information from children under 13.

13. Data Protection Rights

Depending on your location, you may have certain rights under applicable data protection laws.

Users in the European Economic Area (EEA), United Kingdom, Switzerland, Turkey, California, and Brazil may have rights including:

Access to your personal data
Correction of inaccurate data
Deletion of your data
Data portability
Restriction or objection to processing

These rights may vary depending on your jurisdiction. To exercise any of these rights, please contact us at privacy@im-app.com.

14. International Transfers

Data may be processed in the EU and US with appropriate safeguards.

15. Intellectual Property Complaints

If you believe your rights are violated, contact legal@im-app.com with proof of ownership, description, and content location. We will review and remove content where appropriate.

16. Changes

We may update this policy. Continued use constitutes acceptance of changes.

17. Contact

privacy@im-app.com
https://im-app.com